What Is A Content Strategy

Content strategy guides the creation, delivery, and governance of useful, usable content. Depending on who you are or what you need to do, content strategy can prioritize a few different things : Content strategy defines how you’re going to use content to meet your business (or project) goals and satisfy your users’ needs.

Incorporating live video into your social media strategy is one of the most effective ways to boost your online presence and increase the efficiency of your social channels. Here’s why. It’s the kind …

Putting your strategy in writing makes it much more likely that you will accomplish your goals. As the Content Marketing Inst…

Example Of Content Marketing Crazyegg » Blog » Content Marketing » 7 awesome content marketing Examples You Can Steal! Content marketing and social media go together like peanut butter and jelly. Done right, a

Marketing for mobile platforms can be quite challenging without proper insight. Marketers often make the mistake of assuming …

Ahava Leibtag is the president of Aha Media, a full service content company offering content strategy, content marketing, content training, and content writing. She writes thought leadership about content strategy and content marketing, and is the author of The Digital Crown: Winning at Content on the Web .

Writing A Marketing Strategy Marketing Writing Bootcamp sessions are 30–60 minutes long. All sessions, including the keynotes, are available on-demand for viewing any time, on your computer or mobile device, through June 2019. Content

CNBC reported that Apple plans to give away some of its forthcoming original video content to Apple device owners as a part of a new digital TV strategy (likely starting in Mid 2019). We can not confi…

How To Create A content marketing strategy Creating a content marketing strategy for VR isn’t that different from a written or video-based content marketing strategy — the difference is that it requires you to understand how to

Quality vs. Quantity: Creating a Content Strategy in 2019 | Melbourne Australia, 2018 Keynote A content strategy is the high-level vision that guides future content development to deliver against a specific business objective. We debated this at length internally, and didn’t arrive at …

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